Right now, the podcasts you entry from Apple are just about free. However, to higher compete with Spotify and to draw extra podcasters to its platform, plainly Apple might be planning on launching their very own podcast subscription service, based on a report from The Information (paywall).
Apple has lengthy provided customers the flexibility to hearken to podcasts by way of its Podcast app out there on each iOS and Mac. However, regardless of it having been round for therefore lengthy, Apple has by no means actually tried to try to monetize it, but when this report is correct, that might change with this new subscription service.
Podcasts have been ramping up in reputation through the years, and Spotify made an enormous acquisition not too way back once they managed to persuade standard podcast host and UFC commentator Joe Rogan to create podcasts unique to its platform. By monetizing podcasts, it might encourage extra folks to create podcasts and be a part of Apple’s platform.
Apple might additionally spin it in such a means the place extra “premium” podcasts can be found by way of a subscription service. The firm already has a number of subscription providers below its belt, so it wouldn’t be shocking in the event that they had been so as to add another to the listing. There is not any phrase on when this service will launch, but when it had been to be introduced, it will likely be at WWDC 2021 which is hosted in the midst of the yr.
Filed in. Read extra about Apple Music, Entertainment and Music. Source: macrumors